Elite Houses: Brand Identity

The Elite Houses identity: an angular mark built from the lines of a roof and a doorway, set in deep red and charcoal.

The Elite Houses mark is drawn from architecture itself: two angled strokes that read as a roofline and an open door, paired with a wide, confident wordmark.

We built the identity around a deep red and charcoal palette, with reversed and gold versions for print, video and signage, and carried it into the office wall sign, the company portfolio and every launch film.